About Kim Krause Berg
While a full time Webmaster for a high-tech magazine publisher in 1996,
I was expected to get our web sites into search engines and ranked well.
I quickly learned who the leading players were and what techniques to
use. I tested submission and ranking software and rooted out promotion
scams. Eventually, I freelanced in search engine optimization and started
my own web site about my search engines and marketing, called Cre8pc.com
I'm still interested in SEO, but training in Quality Assurance Software
Testing helped me see a relationship between search results and the
needs of web site visitors.
I joined VerticalNet as a User Interface Engineer in 2000. Several
months later I was plucked from that department and placed into a new
software application QA Department, as a Quality Assurance User Interface/Usability
Engineer. It was my job to learn about Human Factors (from a Human Factors
Phd.), and apply usability testing to our websites and software applications.
Unable to locate much information on web site usability testing, I developed
my own test plans and test cases for the company. When the company laid
off thousands during the "dot com crash" in 2002, I returned to consulting
and working from home.
Today I specialize in the relationship between Search Engine Optimization,
User Interface and Usability. UsabilityEffect provides usability reviews,
user interface site audits, application functional testing, site guidance,
team training and support, web site data analysis and requirements gathering
assistance.
My Resume
(PDF)
Linkedin Profile
Interviews
View the October 12, 2007 Podcast -
Kim Krause Berg Podcast - Usability
View the December
2006 Video of Kim Krause Berg discussing usability (About 10 minutes.)
Blog Usability
Interview with Kim Krause Berg - by Aaron Wall
Interview
with Kim Krause Berg, Usability and SEO Legend & Expert of Cre8pc.com
- by Barry Schwartz
Answers
to Usability Questions: Interview with Kimberly Krause Berg, Cre8pc.com
- by Jim Hedger
Women
of Internet Marketing Interview - by Liana Evans
Memberships
Member of the Usability
Professionals Organization
Member of the Catalyze Organization
Pennridge Chamber of Commerce
Board Member - Pennridge Little League Baseball,
2006 - present
Site Information
My website usability reviews are subcontracted
by many top SEO's or purchased by individual
web site owners.
Owner and Founder of Cre8asiteForums.com
Owner, Cre8pc.com
Owner, Cre8pc SEO and Usability
Blog
Owner, Usability Effect
Owner, Squidoo
SEO and Usability Humor
Owner, Squidoo Usability
Checklists
Learn how Cre8pc got its name.
Writings
I am a reporter for SearchEngineRoundTable
 |
| Click Here to Verify |
My Usability Course
Online Search Engine College
I am the web site usability tutor for the Search Engine College. Classes cover search engine marketing and optimization, web site content copywriting and web site usability and are offered as self-study or tutor-led. My self-study course is called Web Site Usability.
I write for
Search Marketing Standard - For this print publication, I write on usability and persuasive design topics.
Cre8tive Flow Blog - Cre8asiteforums Blog
Search Engine Roundtable Blog
E-Marketing News, Contributing writer for Mike Grehan's monthly newsletter; co-edited by Christine Churchill
Successful Sites Newsletter , by Scottie Claiborne, focuses on usability, copywriting, marketing and more. I'm a contributing author.
Published Articles
My articles have been featured in :
CorporateWebsite.com
SearchEngineGuide.com - Kim Krause Column,
HighRankings.com Advisor newsletter,
The Internet Search Engine Database (ISEDB.com),
Webpronews,
Sitepronews,
Searchnewz,
Ezine Articles ,
Business Highlight
and many smaller or private publications and newsletters.
Articles
I write about search engine optimization and usability topics.